Visibility in everyday work – what is it good for?
It’s simple: if you don’t make yourself visible, your performance doesn’t find a stage, it doesn’t unfold, it doesn’t achieve impact – no matter how great your effort is.
How do you get more visibility in your everyday work?
Through professional self-marketing. You already spend a large part of your workday on self-promotional activities that aren’t even titled as such. Meetings, homepage presence, networking events or client meetings are all opportunities for professional self-marketing. However, many shy away from strategically engaging in self-marketing and find it difficult to access language, formats, and media that professionalize it. Use your work to make your skills more visible day by day. Use your opportunities to show yourself in your special qualities and take a clear positioning.